[spectre] In the Long Run (2010) at HTTP gallery.

marc garrett marc.garrett at furtherfield.org
Fri Oct 29 13:03:46 CEST 2010


Sorry for any cross posting...

In the Long Run  (2010) at HTTP gallery.

European activist group IOCOSE premiere film at North London Gallery.
http://www.http.uk.net/exhibitions/IOCOSE/

Although we live in a celebrity driven culture it is not widely known 
that major news networks such as the BBC, Fox and Sky prepare obituaries 
about famous people to put on air in the event of an unexpected death.

Criticising the media’s obsession with celebrity an art collective named 
IOCOSE will be screening their film In the Long Run (2010) at HTTP 
gallery north London. The 20 minute film is a reconstruction of a 
possible future high profile media event. The death of pop star Madonna 
is described in a BBC News special edition, with a journalist and studio 
guest who go over the details of the fatal car accident, the statements 
of the VIPs and the reactions of fans around the world.

It is not a true story, but neither is it improbable. The death of an 
international figure is not just predictable, it is actually predicted 
in the video files kept up to date by international news archives.

The new video will be accompanied by two previous works, Doughboys 
(2009), a 'real time mockumentary', following a trio of real-life super 
heroes who defended illegal issues in the police patrolled streets of 
Rome, and FloppyTrip (2009), an installation consisting in a kit, to 
prepare your own hallucinogenic drink by recycling redundant floppy 
disks and provided with a video explaining how to use it.

On viewing the film Domenico Quaranta curator of the Re:akt platform in 
Slovenia wrote “ in some television studio somewhere there is a 
programme that will be retouched and served up when it does eventually 
happen [Madonna’s death]; but also when it does the report will follow 
the IOCOSE format almost to the letter, as this is the standard formula 
used in these circumstances”

IOCOSE will be interviewed live on the Furtherfield show at Resonance 
104.4 fm , Wednesday 3rd November at 7pm
http://www.furtherfield.org/resonancefm.php

To watch the trailer for In the Long Run visit www.iocose.org

Open 05 -14 November 2010
Open daily 12-5pm
Private view: Friday, 05 November 2010, 6:30-9pm
Free admission

HTTP Gallery address:
Unit A2, Arena Business Centre,
71 Ashfield Rd,
London N4 1NY
Tube: Manor House



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